Some BIG announcements followed by a lot of ways to engage with our community. So much to say and so little newsletter to say it with!

Announced today: Prebid Summit: October 23. Mark the date.

Announcing Beeler.Tech Connect Happy Hours 
Community is the best so we’re working with people around the world to get together informally and connect. Nope, we won’t be at all of these events and if we don’t have something in your city, it’s only because you haven’t raised your hand yet to help us. Let us know!

Our Toronto event June 1 has a name: Digital Ad Camp
We checked out the venue this week and it’s going to be amazing. A couple of hundred people focused on how to move the Canadian market forward. It’s the day after the IAB Canada’s State of the Union event, so perfectly timed to dive into the top topics in the market. Stand by for a registration page.

The Ops after-party is set for June 6
Since Ops came to be, Rob has led the Ops after-party activities. It’s time to make it official. June 6, after the Ops reception, we’re hosting a party down the street. More to come.

This week – Wednesday, April 5 –  we’re hosting a call to recap Base Camp Newport Beach and to kickoff Base Camp Edinburgh. Join us at 11:30 a.m ET. We have over a dozen initiatives coming out of Base Camp to share. Y’all are welcome to join.

April 6 - pub-only conversation on product management best practices. Contact Melissa if you want to join.

Prebid Video Roadmap Webinar - Apr 11 at noon ET - NEW
(we take a little credit for this one because a lot of this addresses questions that came up at Base Camp). 

Possible - April 17 - 19, Go to hear Elon Musk (or don’t!), stay to meet with Dayna and Rob 

Beeler.Tech Connect: London – April 19 at 5:30 p.m. BT

Beeler.Tech Connect: Chicago – April 25 at 5 p.m. CT

Beeler.Tech Navigator: NYC – May 3, NYC
Jessica Sibley. Joanna Bloor. Dave Morgan. Chris Kane. More to be announced. This is the place to be if you want to further your career and further publishing.

Digital Ad Camp: A Catalyst for Canadian Media - June 1, NEW
We’re working with IAB Canada and media veteran David UK to gather leaders from across Canada to dive deep into the most important issues. More to be announced shortly!

AdMonsters Ops - June 5 - 6, NYC (followed by Top Women Awards)
Melissa is helping organize one of the tracks there. The content justifies what comes next…

Beeler.Tech Connect: NYC Spring Fling – June 6 from 7-10 p.m., NYC NEW
Tuesday night is ours. Join us after Ops for an informal night with friends from across digital. Learn more 

ATS London 2023 – June 13 - 14, London - NEW
We’ll save this announcement for next week, but we’re going to be involved in ExchangeWire’s ATS London and helping create some publisher-specific content.

Cannes – June 19 - 23, 2023, Cannes - NEW
We've partnered with DanAds, Prebid and MediaMint to host dinners and drinks. If you’re there, join us.

<we’re all going to curl up in a ball for a couple of weeks after Cannes>

Beeler.Tech Publisher Revenue Base Camp Edinburgh 
October 1 - 3 - Learn more

Prebid Summit - October 23 from 8 a.m. - 7:30 p.m. - NEW  
Request an invitation!

Oh, and if you’ve made it this far, Base Camp is on Amelia Island, FL, next March 10-13, 2024.

(Don’t Forget, every week going on 150 weeks!)
Beeler.Tech Virtual Happy Hour - ​Fridays at 4 p.m.

View our full event calendar to see more ways you can get involved in the industry.

Base Camp Newport Beach
Summary of the Automation session

Blavity360º Publisher Business Grant
The Blavity360º Publisher Business Grant* offers a grant to two minority-owned publishers as an investment in their creative efforts to serve the growing needs of communities of color. By providing coaching, recognition, and resources, the grant aims to support publishers.
Apply before April 21

IAB Ts&Cs Task Force
After over a decade, 4A's, IAB and the Association of National Advertisers are joining forces to overhaul the Standard Terms & Conditions for Digital Advertising are starting a new task force to address new terms and conditions.
Want to participate? Then fill out this form.

Join the Community!

Thousands of professionals worldwide turn to Beeler.Tech as their meeting place for all things publisher revenue operations. Your teams and colleagues are welcome too. Join our community!

#TakingStock

• Publishers demand advertisers stop harvesting their data and IP
• AdOps Are Rock Stars. Are Sales Teams Taking Advantage of Their Stardom? By Susie Stulz
• New Mediavine SVP Amanda Martin Wants To Bridge The Gap Between Buyers And Sellers
• The digital media rollup dream is dead for the moment — now it’s all about core brand strength
• Study: Cookies’ Low Match Rates Cost Ad Tech Millions. Moving Off Cookies May Be The Answer.​​​​​​​

#DataCleanRooms

• Data clean rooms and the dual challenges of addressability and privacy 

#WomensDiversity

• The Ad Tech Industry Is (Finally) Taking More Steps To Include Women
• A Calm Through the Storm: Women’s History Month Q&A With Laura Boodram, CRO, FatTail

#SelfServe

• Self-serve ads, new data tracking options help media ad teams regain control

#CTV

• The Lure and Dangers of CTV for Ad Tech

#Security

• How Publishers Can Prevent Misleading Product Advertisements - GeoEdge’s Q1 Report investigates the prevalence and source of post-click clickbait attacks targeting mobile users in North America and the UK.
• Threat Intelligence Red Button Security Alert: DCCBoost Attacks
• How Clickbait Advertising Shapes User Behavior & Digital Media
• Malvertising and Ad Quality Index 2023

#RetailMedia

• Digital Transformation in the Retail Media Industry

#Privacy

• Belgian Authority Approves IAB Europe Action Plan for TCF Framework
• ICCL Push Drives GDPR Monitoring to Ramp Up Significantly for Big Cases

#AI

• Forget ChatGPT. There Are Practical Ways To Apply AI To Marketing - Shoutout to Oleg Korenfeld!
• How Major Media Publishers Are Using AI for Content Production
• AI Tools Have Publishers Fretting Over ‘Fair Use’ and Revenue Loss

#2023

• Digital Media and Advertising Industry Trends for 2023
• 7 Ad Tech Pros Predict CTV, TV, and Video Trends for 2023 - shoutout to Mike Richter!
• Video trends for 2023: Short-form video is predicted to be the fastest growing segment, with double-digit gains

Rob took up all the space in the newsletter. We'll feature jobs next week. Until then, go see all the current opportunities on our job board.

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Beeler (and team) out.