YTZ - EWR - LHR - EDI - NCE - CSI?

Published on June 5, 2023

(CSI because my wife is going to kill me for being gone so long this month. No, I’m not going to Chhatrapati Shivaji Maharaj International Airport).

Would it surprise anyone that I have a spreadsheet mapping out all my travel and lodging arrangements, including which jacket and sneaker pairings I’m packing? June is going to push me to the limit as I’ve never done quite this much travel before. However, I’m so excited to see old friends and make new ones. All of this while working on our plans for the 2nd half of the year. The momentum is building…
The inaugural Digital Day Camp was an amazing experience. From the morning keynote session with Kevin Johnson (GroupM) and Mladen Raickovic (Google) to the wrap up with Sonia Carreno (IAB Canada) and David U.K. (Wired Carbon), there were just so many great conversations throughout the day. We couldn’t be more pleased with the result.

But it’s NYC week and that means AdMonsters Ops (we’ll be there) and then our Ops After-Party. We’re maxed out on tech companies attending, but pubs, feel free to sign up.

Tuesday night, a few of us are getting together before the after-party to remember Ben Reid and share stories. Let me know if you’d like the details.

Next week: ATS London 2023, at which I’m emceeing a portion. I should also add that from Monday - Wednesday we’ve got some things planned. Hit me up for details.

Tuesday in Cannes: Plus we’ll have happy hours Wednesday and Thursday. We’re booked up, but sign up for the waitlist.

How the PGA TOUR re-envisioned how they approached advertising

Raef Godwin, VP of Advertising Strategy and Operations at the PGA TOUR, talks with Rob Beeler about how The TOUR re-envisioned how they approached advertising. The TOUR created a more premium site and app experience, reducing the clutter and minimizing the number of ads while also growing advertising revenue. How did they do it? Partnering with Clipcentric, they made every ad unit rich media capable, creating more value for each ad unit. Watch the video here.

Wanna hear more? Attend Raef's session, "When Less is More: Shrinking PGA TOUR's Ad Product Portfolio," live at AdMonsters Ops June 6, at 10:20 a.m. ET.

Beeler.Tech Connect: Chicago
June 8 at 5 p.m. CT
Where are our Chicago peeps?
Join your Chicago friends for an informal gathering of professionals from across digital: publishers, agencies, brands, vendors, and consultants. Whether you are an industry veteran or new to the digital ad space, join us. No pitches, panels, or forced interactions. Just grab a drink (booze or non-alcoholic, no pressure here), and grow your network of locally-based peers.
Register here!

Going to Cannes?
We have pulled together various event lists and other resources to make your trip effective and maybe a little healthier. If you have things to add, let us know.

 

Join the Community!

Thousands of professionals worldwide turn to Beeler.Tech as their meeting place for all things publisher revenue operations. Your teams and colleagues are welcome, too. Join our community!

 

Updates from around the industry 

Below is only some of what caught our attention, click here for the full list - privacy, programmatic, fraud, AI, benchmarks, security, retail media, 

#programmatic
Two Ways Publishers Can Improve Programmatic Supply Efficiency - nice work Emry Downinghall!

ArcSpan Claims Its New DMP Lets Publishers Monetize Their First-Party Data

#fraud
CTV Bid Floors, How to Tell Fraudulent Inventory

#AI
How Google’s AI-Generated Advertising Tools Will Put Brands into Search Chat

#benchmarks
DoubleVerify’s 2023 Global Insights Report - examines media quality and performance trends from over 1,000 customers in nearly 100 countries.

Recaps of what's being talked about in our Pubs only Slack. Want to join?

 
  • The in-stream/out-stream discussions keep rolling. Pre-rolling! Get it?
  • Viewability on custom ad units
  • Lots of discussions about industry headlines
  • Excel tips

Upcoming Events that Beeler.Tech Hosts and Supports:

The Ops After-Party - NYC, June 6 - It's TOMORROW, email us for a pass!
ATS London 2023 - June 13 - 14 - Rob will be speaking! 
Bryant Park AdTech Mixer - June 13
Cannes = us + DanAds + Prebid + Mediamint - June 19 - 23
Publisher Revenue Base Camp: Edinburgh, Scotland - October 1 - 4
Prebid Summit - October 23
Our Virtual Happy Hour - NEW registration for the rest of 2023 - ​Fridays at 4 p.m.

View our event calendar to see more ways you can get involved in the industry. 

Featured career opportunities:

Updated job list from Audigent - Jobs are located around the world, some on-site and some remote. For more information, please click here. 

Updated job list from DoubleVerify - Jobs listed are mostly in the New York metro area (one is in Chicago), all are full-time with some on-site and some remote. For more information, please click here.

Another updated job list, this one from Freestar - For more information, please click here.

Permutive is looking for an Enterprise Sales Director - North America. This position will be selling solutions to enterprise customers and working closely with industry experts. For more information, please click here.

 

Looking for your next opportunity? We can help.

Our free Job Seeker Program helps employers and employees find the perfect match. We’ll feature you anonymously in our newsletter and on social media. Employers, reach out if you would like an intro to any of our job seekers. 

Job Seeker #19
"I am a Results-driven AdTech executive with over 10 years of experience in product development, sales engineering, and technology partnerships, seeking a leadership role in a growth-oriented organization"...(continue reading)

 

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Beeler (and team) out.
Other news

What We Read This Week (ending 02-June)

June 2, 2023
The full list of content that caught our attention this week.  #programmaticTwo Ways Publishers Can Improve Programmatic Supply Efficiency - nice work Emry Downinghall!Surprise, surprise: Ad tech is overcomplicating SPO. Here’s why it’s simpler than it seems.ArcSpan Claims Its New DMP Lets Publishers Monetize Their First-Party Data#privacyDriving growth in a changing privacy landscape: The digital

What We Read This Week (ending 09-June)

June 11, 2023
The full list of content that caught our attention this week.  #programmatic Here’s Why The Programmatic Open Market Is Petering Out#AIThe AI Revolution Is Coming: Confiant Explains What To Look Out For And How To Help Keep Users Safe The Trade Desk Launches Kokai – a New Media Buying Platform that Brings the Full Power of AI to Digital Marketing Is AI Content Creation a Landmine in the Era of Aut