What's New in Careers – February 2023 Edition

Published on February 14, 2023

What's New in Careers

(this is where we’ll post what we’re reading/watching/following regarding careers, mentoring, DEI, etc. Feel free to let us know of something you think is meaningful for our community and why.)

Great Tips from Colleagues on LinkedIn

mc: LinkedIn’s 2023 Jobs on the Rise list uses unique LinkedIn data to uncover the 25 fastest-growing job titles over the past five years — providing insight into where the workforce is headed. Amanda included this one last month, but I am leaving it in because I like it so much. Not only are their roles directly plucked from our industry: Head of Revenue Operations, Online Campaign Manager, and Product Operations Manager. But some roles require our industry's skills - Sales Enablement Specialist, Growth Marketing Manager, Data Governance Manager, Content Designer, Strategy & Operations Manager, Sales Development Representative, Customer Marketing Manager, Deal Manager, and Customer Success Associate.

RB: All talk at this point is recession and layoffs. Business insider gives it a potentially positive spin since most people find jobs relatively quickly.

RB: This article dates back to March 2022, but I just learned about it, and it mentions something MediaOcean is doing: “hiring managers strictly focus on the requirements to be successful in the role versus behavioral traits that often, when left to interpretation, lead to bias.” I wasn’t aware of https://www.inhersight.com/ before, but it looks like a great resource.

Good Resources for Roles

Good Career Resources

  • AF: Not new but relevant: Harvard Extension School’s Resume and Cover Letters Guide From resume tips to solid action words to how to write an effective cover letter, there’s a lot of information to help you put your best foot forward. 
  • #HireBlack - Identifying, attracting, and connecting high-performing diverse talent in our network with companies and organizations
  • Joanna Bloor's Amplify Lab - "Isn’t it time to take agency of your career adventure?" - Joanna comes from our industry, she gets us, and she also gets that we often don't position ourselves in the most favorable light. She helps you rethink how you present yourself.
  • The LeaderSmith - Helping leaders find greater awareness, more choice, intention, inspired action, and impact.

 

Resources that look interesting, but we can't endorse them - can you?

  • COOP - Building a diverse movement of upwardly mobile college grads overcoming underemployment through digital skills and peer connections.
  • Innovative Women - Helps connect women who want to speak to people who need speakers.
  • SquadJobs - Works to make referrals for underrepresented groups.
  • The Three Skills - Transition into a more fulfilling career and earn what you deserve.

 

Beeler.Tech Career Services

Networking Groups

  • Chief – The only private membership network that connects and supports women executive leaders.
  • She Runs It – A global organization with a mission to pave the way for more women to lead at every career level.
  • The Women in Programmatic Network - A network for women in the programmatic space.
Other news

Time to start paddling

February 13, 2023
Base Camp is days away (!!) and if you’re camping with us, start getting psyched up and prepare. I’ve come to describe what we are doing at Base Camp as “publisher activism” – we have to start to affect change within our industry so that ad-supported content creators can continue to invest in what they do. Change doesn’t come from 40-minute conversations, but they can be enough to kick off ideas t

Do I have #ProtectDirect Wrong?

February 21, 2023
Last fall, I started to preach #ProtectDirect. We had shirts made up. We built a one-day event focused solely on protecting our direct-sold businesses. I started working out further discussions on the topic which I shared with some publishers this week. Some of them (not all) weren’t having it. The fact is, if you have a big enough, strong