
What We Read This Week (ending 28-Apr)
Published on April 28, 2023
The full list of content that caught our attention this week.
#DEI
- TRAVIS MONTAQUE OF GROUP BLACK MAKES REAL PROGRESS IN PURSUING A MORE EQUITABLE AD INDUSTRY - Travis will be speaking at Navigator!
#programmatic
- OPENRTB: SIGNALING AD REFRESHES
- It’s Time To Move To A SaaS Model For SSPs - shoutout to Samuel Youn
- Amazon’s pending price hike stirs debate among media owners - our own Rob Beeler is quoted, as is Chris Kane, among others.
#industry
- Media Briefing: Some publishers say payment terms are up to half a year, causing cash flow issues - anyone else dealing w/ advertisers not paying their bills on time?
- This Is What Caused Meta’s Overspending Glitch
- The New Gatekeepers - presentation by Benedict Evans
#community
- Spotlight: Vice President of Display - A piece on Lila Hunt, from her own company #shoutout!
- Only 22% of Adops Teams Say They Have Access to a Wealth of Data and Insights
- 3 email list management tips for publishers
- Activate your dormant emails with LiveIntent’s newest solution: Email Reactivation
#privacy&data
- Google Ads Tested Its Privacy-Focused Tech … And The Results Are Meh
- Washington State passes sweeping health data law - for our healthcare sites
- As Alternate ID Adoption Increases, These 5 Solutions Lead the Pack - do you agree?
#CTV
